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Ayna
Role - Head of E-commerce

Keep every channel stocked with fresh, compliant visuals

Studio turns SKU backlogs into launch-ready assets, enforces marketplace rules, and gives growth teams the creative runway they need without adding headcount.

4x

faster refresh cycles

PDP, app, and marketplace listings update in hours once Studio automates variant generation.

98%

marketplace pass rate

Preset specs keep Amazon, Myntra, and Flipkart approvals on track without manual crop-and-rename marathons.

+18%

conversion lift

Optimized visuals raise add-to-cart and paid channel click-through across priority categories.

E-commerce scoreboard

Three outcomes every head of e-commerce owns

These workflows mirror the pains your teams share in merchandising and ops reviews - use them to align everyone on the same goals and proof points.

Catalog freshness

Every SKU stays current across PDP, app, and retail drops.

What is blocking it

  • Seasonal launches slip because creative backlog outruns merchandising calendars.
  • Slow movers sit untouched because reshoots and retouching take weeks to schedule.

How Ayna closes the gap

  • Use Studio batch workflows to refresh hundreds of SKUs in a single run.
  • Trigger automated refreshes tied to merchandising calendars and inventory alerts.
Marketplace compliance

Listings pass QA, specs, and localization checks on the first upload.

What is blocking it

  • Marketplace teams manually crop, rename, and package assets for every channel.
  • Compliance escalations stack up because usage rights and metadata live in scattered folders.

How Ayna closes the gap

  • Publish preset export packs for Amazon, Myntra, Flipkart, and retail partners.
  • Attach licensing, usage windows, and moderation logs to every asset automatically.
Conversion & performance

Paid, CRM, and onsite tests map directly to revenue goals.

What is blocking it

  • Growth teams wait on new creative combinations before they can launch experiments.
  • It is difficult to prove ROI on refreshes without shared analytics and attribution.

How Ayna closes the gap

  • Launch localized variants and offer overlays straight from Studio templates.
  • Pipe performance data back into the ROI dashboard to spotlight lifts and learnings.

Mission control cadence

The rollout plan your ops and growth teams can trust

Borrow the cadence we run with enterprise catalog teams - each phase ships measurable proof, not just decks.

Day 0-30

Stabilise the backlog

Clear priority SKUs, prove compliance wins, and document time-to-site impact.

  • Audit marketplace rejections and import priority SKUs using Studio presets.
  • Benchmark time-to-site against the last season with shared analytics snapshots.
  • Stand up governance checkpoints between catalog ops and marketplace QA leads.

Quarter 1

Operationalise omni-channel refreshes

Extend automation to app, retail, and partner feeds while keeping approvals tight.

  • Schedule a weekly mission control covering pipeline, approvals, and sell-through lift.
  • Automate export syncs into DAM, Shopify, and marketplace feeds.
  • Enable agency partners with brand avatar and background packs for extra capacity.

Every release

Optimise for conversion

Combine experimentation, merchandising, and inventory signals for each drop.

  • Launch A/B tests with localized scenes and offer overlays per segment.
  • Review analytics and inventory triggers to prioritise the next refresh waves.
  • Document wins for finance and leadership using the ROI and attribution workbook.

Flagship programs

Start with the plays that keep channels moving

Each program ties your KPIs to tactical workflows - hand them to the team as ready-to-launch briefs.

Catalog control

PDP refresh engine

Automate PDP, zoom, and ghost mannequin production so every SKU launches on schedule across channels.

  • Multi-channel presets
  • 90%+ pass rate on first upload
  • Auto-tagged metadata
Explore playbook
Ops velocity

Launch kit automation

Spin up full launch kits - PDP, app, social, retail signage - with governed approvals and export routines.

  • Shared launch checklist
  • Governed approvals
  • Partner-ready exports
Explore playbook
Growth performance

Always-on testing bench

Give growth teams reusable prompts, overlays, and analytics hooks to iterate weekly without bottlenecks.

  • Offer & locale variations
  • Analytics-linked approvals
  • Faster creative velocity
Explore playbook

Proof & ROI

Merchandising stays ahead while growth teams see measurable lift

Heads of e-commerce rely on the same calculator, compliance packs, and dashboards to show how AI production impacts sell-through and QA metrics.

98%pass rate

Ace Turtle used Studio presets to relaunch 400 SKUs with near-perfect marketplace approvals and a six-day time-to-site.

Read the workflow breakdown

Need the operations scorecard? We will share the marketplace, conversion, and cost dashboards we use in enterprise pilots.

Governance & risk

Compliance stays front-and-centre as you scale automation

Marketplace, legal, and brand safety teams share the same guardrails - licensing clarity, moderation workflows, and audit-ready transcripts.

Marketplace compliance blueprint

Preset specs, licensing, and metadata keep Amazon, Myntra, and Flipkart listings compliant without manual rework.

Review licensing pack

Responsible AI workflow

Moderation blends automation and human reviewers with escalations for kidswear, lingerie, and regional nuances.

View responsible AI

Audit-ready transcripts

Every render stores prompts, approvers, and usage logs so compliance and merchandising can sign off fast.

Download compliance kit

Resources to share

Brief your catalog, growth, and finance teams

Send these guides, demos, and case studies when you need buy-in across merchandising, operations, and leadership.

Tutorial • 8 min video

Marketplace preset tutorial

Configure compliant crops for Amazon, Myntra, and Flipkart in under ten minutes.

Open resource
Webinar • Wednesdays 4pm IST

Weekly Studio & API live demo

Walk through the latest workflow releases, pricing calculator, and live Q&A with the product team.

Open resource
Case study • 6 min read

How Ace Turtle refreshed 400 SKUs in a week

See how merchandising and creative pods relaunched an entire season with AI-generated imagery.

Open resource
Guide • 14-page PDF

The Studio go-live playbook

Step-by-step actions for merch, creative, and ops teams to ship their first AI shoot in 14 days.

Open resource

Org-wide adoption

Loop in every collaborator with role-specific guides

Share these adjacent playbooks with catalog ops, marketing, founders, and agency partners so the mission control cadence sticks across the org.