Legal
Privacy Policy
Effective Date: 4th August, 2025
Last Updated: 4th August, 2025
At Ayna AI Pvt. Ltd., we take your privacy seriously. This Privacy Policy explains what information we collect, why we collect it, how we use it, and how we safeguard it so you can confidently use our platform knowing your data and creative assets are handled with care. This policy is designed to comply with major global data protection laws, including the EU General Data Protection Regulation (GDPR), India’s Digital Personal Data Protection Act (DPDP), and the California Consumer Privacy Act (CCPA).
If you have questions, please contact us at studio.support@getayna.com.
1. Who We Are
This Privacy Policy applies to product services offered by Ayna AI Pvt. Ltd., a company based in Bangalore, India. Our platform, referred to as "Studio", enables fashion brands and agencies to generate lifestyle-quality product photoshoots using AI, based on user-uploaded apparel images.
2. Definitions
To avoid ambiguity, here are some terms used in this document:
- Platform refers to Studio by Ayna AI, including the web app, model generation, photo editing, and all supporting services.
- Output means AI-generated images created using user-uploaded product inputs.
- Custom Model means a personalized AI model generated by a user in the Advanced or Ultimate plan.
- You or User refers to any business, team, or individual using our platform.
3. Information We Collect
We only collect what is necessary to provide and improve our services.
a. Information You Provide
Name and email address, via Google/Email login; organization name, inferred from your email domain; uploaded apparel images, used for photoshoot generation; custom model metadata, if you create your own AI model; and support tickets, chat messages, or feedback, submitted voluntarily.
We don’t collect phone numbers, addresses, or personal documents. The only information we collect is directly tied to improving your product experience.
b. Information Collected Automatically
Device and browser type; session tokens and authentication cookies; clickstream data, navigation paths, and usage activity; location (general region) based on IP; and session behavior via analytics tools (see Section 6).
We do not collect or process biometric data or real facial likenesses. All model visuals are generated synthetically by AI.
4. How We Use Your Information
We use your information to: set up and manage your account and sessions; generate and deliver AI-enhanced photoshoots based on your uploads; track credit usage, plan eligibility, and billing; personalize your experience on the platform; respond to your support queries and edit requests; and send product updates and occasional marketing emails (only with your consent).
Importantly, we do not use your uploaded content (images, outputs, or models) for AI model training or internal development.
5. Cookies and Tracking Technologies
We use cookies and similar technologies for: maintaining secure login sessions; saving preferences like language, timezone, or recent activity; running analytics for platform performance; and measuring and improving the effectiveness of our marketing.
We ask for cookie consent at signup or after your first photoshoot. Most browsers also allow you to control or disable cookies through their settings.
6. Third-Party Tools and Analytics
To personalize your experience on our platform and ensure smooth functionality, we use a few trusted third-party tools. These tools, such as Google Analytics, Mixpanel, and Meta Pixel, help us understand how users interact with different features, which allows us to improve our onboarding, product experience, and marketing effectiveness. Importantly, we do not share personally identifiable information like your name, email, or uploaded content with these tools. Their role is solely to help us provide a better and more relevant experience for you and not to track or monetize your behavior.
7. Data Storage and Access
All user data is stored securely using Amazon Web Services (AWS RDS) infrastructure, hosted in fully protected and encrypted environments.
Access to data is limited to authorized personnel from our support and development teams, and only for resolving user requests, improving the product, or addressing service errors.
In the rare event of a data breach, we will promptly notify affected users and authorities, in compliance with applicable laws.
8. Data Retention and Deletion
Your data is stored only for as long as you choose to keep it. This includes: uploaded product images; generated photoshoot outputs; edited versions and final downloads; and custom models created by you.
You can delete any of the above at any time from your dashboard. You may also delete your entire account, which will result in the permanent deletion of all associated data, unless we are legally required to retain it.
9. User Rights
We honor your privacy rights in accordance with GDPR, DPDP, and CCPA, including:
- Right to Access: Request a copy of the data we hold about you.
- Right to Correction: Request updates or fixes to incorrect data.
- Right to Deletion: Remove your uploads, custom models, or account.
- Right to Withdraw Consent: Opt out of analytics and email marketing.
- Right to Data Portability: Download your data (photoshoots, uploads, edits).
To exercise any of these rights, simply write to us at studio.support@getayna.com. We respond to most requests within 72 hours.
10. Children’s Privacy
Our platform is built strictly for professional and commercial use. We do not target or knowingly collect data from anyone under the age of 18. If we discover that such data has been submitted, we will take immediate steps to delete it.
11. International Data Usage
We serve clients globally, including those in Europe, North America, and India. Regardless of where you access the platform from, your data is processed in accordance with this Privacy Policy and protected through internationally recognized practices.
12. Policy Updates
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or product features. When we do: we’ll notify you via email; and the updated policy will be published with a new “Last Updated” date.
Your continued use of the platform after the update constitutes acceptance of the revised terms.
13. Contact Us
If you have questions about this Privacy Policy or how your data is handled, please reach out:
📨 studio.support@getayna.comAyna AI Pvt. Ltd., Bangalore, India